Trends can catch us in our sleep and cause massive damage to our projects – because we don’t know them or ignore them. We should therefore try (to our advantage) to anticipate trends, to understand them and to ACT PROACTIVE accordingly. This offers us great potential for business success and security in companies and organizations.
Of course, it is almost impossible to predict exactly when a possible trend will take effect. But trends manifest themselves in a certain time window and are influenced by certain factors. These factors can ultimately change the development of trends decisively or, in extreme cases, even make them irrelevant.